
Real Stories. Common Ground.
Real life stories are the most important tool we have for human connection...in our families, our businesses, and our communities. The stories shared in truck cabs, at kitchen tables, and in the quiet pause at the end of a long day - they matter more than we know.
Storyground exists to find stories and turn them into something lasting.
As a storyteller rooted in rural Saskatchewan, I help founders, makers, growers, leaders and individuals recognize their stories, and share them in a way that matters.
Whether you're looking for a way to share your own story, or you want to hear others...
you're in the right place. Welcome!

About Me
I'm Laura Hayes. Storyteller, rural dweller, writer, singer, and the person at the kitchen table asking too many questions, then quietly taking it all in.
I've been collecting stories my whole life. As a journalist I had a microphone and a deadline. Now, I have something I didn't recognize back then; the deep and unshakeable belief that the stories of ordinary lives are the most important ones we can tell. Especially now.
I believe you have a story to tell. About your life, your childhood, your family, your business, or your community. You just aren't sure exactly what it is or why it even matters. That's where I come in.
I have decades of writing, storytelling and video production experience. I studied Broadcast Journalism in college and then I worked in television news. After moving back to rural Saskatchewan to raise a family, I started a video production business so I could tell the stories of people in these rural areas. My work has taken me from storefronts to bull pens and boardrooms. I understand rural lifestyles and businesses because that's who I am too. I help you uncover your story, shape it, and turn it into something memorable that creates legacy in your family, promotes your community or connects with your customers.
If you've ever felt like your story was too ordinary to matter I promise you, it isn't. And I'd love to prove it to you.


Storyground Services
Everyone has a story, and every story can serve a purpose.
Storyground exists to find, shape and share the stories that create connections and legacy.
Packages and projects come in all shapes and sizes. Let's talk about how I can help bring your story to life.

Founder Sessions
Customers don't connect with your business, they connect with you. In an interview and video shoot, we capture the human side of your business journey. You'll have a meaningful, share-sized video for all your platforms and everywhere you tell your story.
Starting at $1200

Content Library
Your business needs social media content, but you're not sure what to share or how to share it. With a content library package, you'll receive a Founder Session video, plus several bite size content pieces you can share across all your platforms.
Starting at $2800

Storyloom Legacy Interview
A relaxed recorded conversation with you or your loved one. My Ten Great Questions framework is designed to pull out important stories and memories. The result is a keepsake heirloom video that will be a family treasure for decades to come.
Starting at $750

Launching September 3rd!
Storyground Podcast
Real Stories, Common Ground
Real conversations with real people living extraordinary ordinary lives. This podcast is my belief in action - that real stories are beautiful and important, and deserve to be shared. Find it on YouTube and wherever you get your podcasts starting
September 3rd.